Physical therapy marketing for the injury, not just the practice name.
Referrals matter; search matters more every year. We make you findable for the problem the patient has, easy to book, and simple to come back to after the plan of care ends.
- Patients search "knee pain" and find the hospital system.
- Referrals are drying up as patients self-refer.
- Plan-of-care drop-off kills your revenue mid-way.
- Direct access is legal in your state and nobody knows.
What works for physical therapy clinics, in order.
Built from what we've seen work in this trade. Start with the first two plays; add the rest as the schedule fills.
- 01
Rank for the condition.
Knee, back, shoulder, post-surgery. Pages that answer the question and offer the appointment.
- 02
Tell people they can come straight to you.
Direct-access messaging in ads, pages and reviews.
- 03
Reduce drop-off.
Reminders, progress check-ins and a reason to finish the plan.
- 04
Reviews that describe the outcome.
"Back to running" sells more than five stars alone.
- 05
Stay the referral of choice.
Simple referral tools and updates for the physicians who send patients.
So far, with the businesses we've worked with
Questions people ask us
We depend on physician referrals. Is search worth it?
Yes. More patients self-refer each year, and the practice they find is the one with the page for their condition.
Can you integrate with WebPT or similar?
Most PT systems, for scheduling and reminders. We'll confirm yours on the first call.
Let's be found for the problem.
Thirty minutes. Bring your top five diagnoses; we'll show you the searches behind them.